Hyperlinks can be embedded in text, table and RTF objects directly in the Designer using the Hyperlink$() function. Dynamic hyperlinks and formulas can be realized in this way.
Another way of creating hyperlinks is via the object name. The names of text and picture objects are parsed for the string "/LINK:<url>". Whenever this string is found, a hyperlink is generated. Thus, if you name your picture object "combit /LINK:https://www.combit.net", this would create a picture hyperlink during export to HTML.